Cutting-Edge User Experience Design for Websites and Apps That Perform, Convert, and Scale
High-calibre designs, peak performance, and conversion-first execution–we deliver custom web designs and app designs that put your brand on the map.
Why Should Businesses Invest in World-Class Digital Design Services?
Fun Fact: In 94% of cases, the audience’s first impression about a website is influenced by its design. Furthermore, 75% of users believe a website to be credible if it is well-designed!
A Great First Impression
Poor design drives users away even before they get to explore your website/app. Impress and win hearts from the very first click.
User Engagement
Great design isn’t just about the aesthetics–it draws users in and gets them hooked. Strategic design is key to user engagement.
Conversion and ROI
Dynamic, interactive content and intuitive, high-quality visual interfaces transform visitors into customers, fuelling conversion and ROI.
Brand Identity Development
Web design components and app design elements like colours, fonts, layouts, and UI assets work together to reinforce a strong brand identity.
Seamless User Experience
Thoughtful, interactive design ensures visual consistency, effortless navigation, and glitch-free experiences across devices, browsers, and operating systems.
Competitive Advantage
In a crowded digital landscape, standout design sets you apart. World-class visuals and user experiences not only attract attention but also build trust and loyalty—giving your business a clear edge over the competition.
Webential’s Custom Web Design and App Design Services
Whether you want to stand out in a crowded market, earn more revenues, or ensure customer loyalty, Webential’s custom website design and app design services can turn the wheels in your favour.
Custom Website Design
Our custom website designs perform, engage, and scale seamlessly and are designed with conversion in mind! Built to be fast, responsive, and SEO-friendly, we help you turbocharge your sales with a stellar website UI Design.
Mobile App Design
We take your app to the next level with modern UI-UX designs that are addictive, frictionless, and immersive. By blending user psychology with data-driven approaches, we craft mobile app designs that users love and keep coming back to.
E-Commerce Website Design
Seamless product browsing, eye-catching catalogues, smart checkouts, and intuitive layouts–our e-commerce website designs are built to win! We do what it takes to make your virtual storefront irresistible for online shoppers.
Landing Page Design
Our mantra for great landing page designs? Fast-loading, conversion-first, and SEO-backed! Our mobile-first landing pages tell your brand story in the most captivating way, using compelling visuals and high-value content to turn traffic into leads.
Wireframe and Prototyping
Before a single pixel is designed or a single line of code is written, we translate your idea into lucid concept sketches, interactive wireframes, and clickable prototype designs. This way, we lay the foundation for your vision and pave the way for seamless execution.
Design System and Style Guide
Looking for a way to make your brand’s digital presence consistent, cohesive, and unified? Our design system and style guide development services can make it happen. Get rid of design chaos with our carefully curated guidelines for complete visual harmony!
Why Choose Webential for All Your Web Design and App Design Needs?
With conversion-optimised experiences on every screen, our websites and apps are designed to be ROI-driven digital journeys that blend design best practices with sharp business acumen.
User-Centric Approach
We put your audience first! Most users decide to stay (or leave) within just a few seconds and our stunning, user-first designs make each moment count.
Custom Solutions
Your brand is one-of-a-kind, so why settle for a standard template? We craft each pixel to capture your unique brand story and cater to your audience’s unique expectations.
Latest Design Trends
From AI-backed personalisation to UI-UX design trends like micro-animations, dynamic scrolling, gesture-based navigation, and 3D elements, we embrace all that’s new and proven.
Seamless Collaboration
We work as a part of your team, handholding you through every small detail, and adapting to your workflows, tools, systems, and communication approaches.
Optimised for All Devices
Versatility is the bedrock of our designs. From wide-screen monitors to small-screen smart devices, we make sure your websites and apps perform and shine everywhere, every time!
Data-Driven Results
We don’t just design—we measure. Every decision is backed by analytics and user insights to ensure your digital product performs, converts, and evolves based on real-world feedback and results.
Let’s Design Sleek, Modern, and User-Driven Websites and Apps That Put Your Business First!
Take the next step in your journey with us by sharing your requirements with our design team. We will come back to you with a custom quote, detailed project scope, and estimated timeline within 1-2 business days!
Our Process: How We Build Custom Web and App Designs That Stand the Test of Time
Explore our proven 5-step process for developing responsive web designs and pixel-perfect app designs that are optimised for every user, every screen, and every scenario.
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Discovery and Research
We analyse your business, industry, brand, audiences, user behaviour, and competitors to arrive at data-driven insights that inform the overall design strategy. We also study your vision and goals along with your website/app requirements and user expectations. -
Wireframing and Prototyping
We then translate your vision, goals, and design strategy into concept notes, sketches, wireframes, and prototype designs. These elements map the user journey accurately and capture the key functionalities and underlying logic of your website and/or app. -
Visual Design and UI Creation
Backed by compelling visuals, robust design principles, eye-catching calls-to-action, high-definition icons, motion design tools, and brand-focused colours and fonts, we craft attractive and engaging UIs that are high on usability and conversion. -
User Testing and Refinement
Tested rigorously, we make sure that every element is fine-tuned based on user feedback, heat maps, and A/B testing. With a focus on responsive web designs, scalability, consistency, and versatility, we iterate, polish, and optimise until peak performance is achieved. -
Handoff and Implementation Support
Our delivery process is much more than just handing over the designs and files. We train admins and internal users, provide user handholding for the go-live stage, and also offer custom plans for post-implementation support that cater to your specific needs and requests.
Is Your Current UI-UX Design Built for Growth and Scalability?
Let’s Help You Find Out!
Frequently Asked Questions
What’s the difference between web design and web development?
Web design is primarily concerned with creating a consistent visual identity and crafting the overall look and feel of a website or app, while web development focuses on delivering efficient coding for optimum usability, functionality, structure, and navigation.
For example, let’s consider a simple website element, like a button or a link.
Then, web design principles would answer questions like what it should look like (colour, shape, size, typography, etc.) and also, where it should be placed on the page with reference to other elements.
On the other hand, web development would focus on what the user would actually experience when the button or the link is clicked. For example, will the user be taken to another page, another website, or another element on the same page? Will the new page or website open in the same tab or a different tab? Or, will it open in a whole new window?
Since web design and web development complement each other, it is best to work with a team that has both capabilities in-house. At Webential, we have a team of 10+ professional web designers along with experienced developers from diverse specialities and areas of expertise.
Whether it is user experience design, website UI design, e-commerce website design, prototype design, or landing page design, Webential is your trusted partner for all things digital–no matter what digital design services you are looking for! Learn more
How long does the design process take?
Depending on the scope and complexity of the project, the typical time taken for web design or app design can take anywhere from a couple of weeks to several months.
At Webential, timely delivery is our priority. Right at the start, we assess your requirements and communicate the estimated timeline. Throughout the project, an experienced Project Manager updates you on the progress and works closely with designers and developers to keep the project on track. We also make it a point to communicate early on the anticipated changes in the expected timeline, if any, so that there are no surprises along the way.
To get started on your journey with us, simply share your requirements with us and our design team will get back to you with a custom quote and an estimated timeline.
Will my website/app be mobile-friendly?
Yes, absolutely!
Every website and app at Webential is designed to be mobile-first right from the ground up. Built using responsive web design, fluid grids, auto-adapting images, touch-tap-and-swipe navigation, and more, our websites and apps offer visual delight and memorable experience no matter what the device or the screen size.
To make the most of our mobile-friendly UI-UX design, reach out to us today!
Can you redesign an existing website or app?
Yes!
At Webential, we start by analysing your old website to identify the areas of improvement. These improvements can range from subtle changes to complete overhauls. Once you approve our comprehensive list of redesign suggestions, we get to work and do not stop until your new website is exactly how you would like it to be.
Below are a few examples of what we offer as a part of our website/app redesign services:
- Refreshing the look and feel.
- Rebranding the entire website/app (changing colour schemes, typography, iconography, etc.).
- Optimising the load speed.
- Minifying the underlying code.
- Improving UI-UX design elements to improve conversion rates.
- Making the web design (or app design) more SEO-friendly.
- Improving the flow, structure, and content placement.
- Adding animations, CTAs, and other interactive elements.
- Improving the overall architecture.
- Embedding new and modern technologies and design trends.
Why wait? Share your website redesign requirements with us and we will get back to you with a custom quote and estimated project timeline!
Do you provide UX testing as part of your design process?
Yes, absolutely!
First, we rigorously test the website/app UX internally across devices, screen sizes, browsers, and operating systems. This is followed by meticulous user testing which makes your website/app 100% foolproof.
We also conduct stress testing, i.e. testing the websites/apps we build under tough conditions, such as low bandwidth, offline usage, high traffic conditions, etc. to ensure that your website/app can weather any shock or adversity.
What tools and software do you use for designing?
Webential’s design team is skilled in using a wide range of industry-leading tools to create high-performing web designs and app designs. Our toolkit includes modern, cutting-edge software like Adobe XD, Figma, Canva, Wireframe.cc, and Dribbble.
Can I request changes to the design before finalising it?
Yes!
Feedback is critical to our design and development process. We proactively seek your input at every stage to ensure that the final outcome is as close to your vision as possible.
Your satisfaction is key to our success, and we pull out all the stops to reach there.
Did you know? Since we start the process of feedback and iteration from early on, the number of changes/revisions reduces over time as the project progresses. It also prevents wastage of time, unnecessary re-work, and cost overruns.
Learn more about our process by booking a free consultation session with our experts!
Do you provide assets and style guides for developers?
Yes, our developers receive detailed style guidelines from our designers along with:
- a library of visual assets custom-built/sourced for your project,
- detailed manuals describing the usage of colour palettes and typography,
- notes on the overall tone and brand positioning of your website/app, and more.
