Bargains Online (An Online Retailer) SEO Case Study

Bargains Online came to us 10 years ago, and since then we are working with them on different strategies, including SEO, PPC, Website Development and Maintenance.

Country of Origin : Australia

Overview

Going from selling a few items on eBay to becoming a large online retailer with 1000’s of products in several categories in just a few years sounds like every business owner’s dream.

We help our clients by connecting with target audiences to present unique brand identity.

Client

Bargains Online

Industry

Retail & eCommerce

Competitiveness

High

Technology

Neto

Deliverables:

SEM, SEO Content Creation

Website

www.bargains-online.com.au

Problem

The Challenge

It was costly, time-consuming, technical and finding the right partners was a challenge. Using multiple systems it was becoming increasingly difficult to maintain especially with over 10,000 SKUs. On top of this order fulfilment in their retail environment wasn’t working.

Bargains Online approached Webential to come up with a solution to find the right platform that meets all their needs without the big price tag. Neto is a feature rich out of the box solution. A powerful retail management platform that is fully managed and supported by a team in Australia. Best of all, it comes with all the features you need saving you a fortune in developer costs.

Solution

What We Did

Thanks to a consultation with an ecommerce expert, Michael had an Ah-Ha! moment, realising that by moving his business to an all-in-one system like Neto, he could overcome these inefficiencies, improve his workflows and take the business to the next level.
Webential took care of the digital set up; moving the store’s data into Neto, setting up marketplace channels, connecting Neto to their accounting platform, Xero, as well as helping to optimise the business; advising on best practice workflows and warehouse setups.
Webential also manages data product management, SEO, Google Ad words, ebay listings management and marketplace channel management via a custom built system.

Key Features

Custom theme design
Migration from Magento 1 to Neto
Custom integration tool for drop shipping.

Services

Neto setup
Performance Tuning
Data migration
Ongoing support & maintenance
Theme development
Ebay & Amazon listing management

Our Results

Increase In Organic Traffic

Increase In Revenue

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