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Bargains Online (An Online Retailer) SEO Case Study
Bargains Online came to us 10 years ago, and since then we are working with them on different strategies, including SEO, PPC, Website Development and Maintenance.

Country of Origin : Australia
Overview
Going from selling a few items on eBay to becoming a large online retailer with 1000’s of products in several categories in just a few years sounds like every business owner’s dream.
We help our clients by connecting with target audiences to present unique brand identity.
Client
Industry
Competitiveness
Technology
Deliverables:
Website
Problem
The Challenge

Solution
What We Did
- Thanks to a consultation with an ecommerce expert, Michael had an Ah-Ha! moment, realising that by moving his business to an all-in-one system like Neto, he could overcome these inefficiencies, improve his workflows and take the business to the next level.
- Webential took care of the digital set up; moving the store’s data into Neto, setting up marketplace channels, connecting Neto to their accounting platform, Xero, as well as helping to optimise the business; advising on best practice workflows and warehouse setups.
- Webential also manages data product management, SEO, Google Ad words, ebay listings management and marketplace channel management via a custom built system.
Key Features
- Custom theme design
- Migration from Magento 1 to Neto
- Custom integration tool for drop shipping.
Services
- Neto setup
- Performance Tuning
- Data migration
- Ongoing support & maintenance
- Theme development
- Ebay & Amazon listing management



Our Results

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Sydney Plumbing Hot Water & Gas
Sydney Plumbing Hot Water & Gas aimed to update its digital marketing strategy, focusing on website structure, content, and SEO. Webential delivered a comprehensive solution that boosted organic traffic, conversions, and search engine rankings, helping the client maintain its leadership in the plumbing industry.
182.10% Increase in Organic Traffic
223.08% Rise in Organic Conversions
#1 position for Hot Water and Gas Heater Keywords
First Page Google Rankings for 25+ Keywords
117.64% Increase in Overall Conversions
Are You Ready to Brainstorm The Next Big Thing?
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